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What's NEW for '22?

Hey everyone, I am soooo excited to share “What’s New” at Mary Jane’s! It’s been a hot minute since my last blog post so let me get you updated pronto.


First, Let's bid farewell to 2021. After all the pain of 2020, 2021 came back with a vengeance (in a good way) and gave us our best sales year ever! We had record amounts of visitors this summer to our stores in Estes Park, Steamboat, and on the Big Island of Hawaii. There are so many people to thank for our success – my managers and staff, my buyer, great vendors with great products, but without YOU, it would not have been possible. Thank you all for your support in-store and on-line – you are what keeps our doors OPEN and our business THRIVING!


At the tail end of '21, we opened our 3rd physical location on the Big Island of Hawaii in the Keauhou Shopping Center. As you can imagine, opening a store right smack in the middle of the busy holiday season was a little crazy, but we made it! We had a beautiful, traditional Hawaiian Blessing Ceremony and we welcome you to enjoy our slide show.



We could not be happier with our staff there and have been welcomed so warmly by the local community. It feels like a natural fit and one that we want to be a part of for a long time! So, we are super blessed to now have five brick and mortar locations, plus our on-line store. If you are on the Big Island of Hawaii on February 11th, join us at the Keauhou location from 3 - 6PM for a “Galentine's Day Sip n’ Shop” event sponsored by Mary Jane's! Registration with eventbright is required in order to be eligible for all the goodies the mall will be providing. Mary Jane's will be offering a special “Pink Drink” at our store, 20% OFF all Clothing, plus a Gift with Purchase so we hope you will bring your gal pals or make it a date night and join us at the Keauhou Shopping Center!


Business is strong and newness is needed, so we started January with a trip to the Dallas Total Home & Gift Market and the Dallas Apparel Show. Both were amazing opportunities for me to work one-on -one with our buyer, Janelle, to choose the best new products for the coming season. I want you to know that we are focused and are prepared to bring you THE BEST NEW PRODUCTS at the BEST VALUES. I want to share some of my favorite finds from our market adventures. You’ll find these items in our stores and on-line in the coming weeks.


New Clothing Brands – we found several new clothing brands that we are getting into the stores and posting on-line as soon as they arrive. Lots of linen, cotton, rayon, polyester/spandex blends – clothes that not only look great, but feel great too. Here are a few of my faves from Savanna Jane… some have already shipped to the Hawaii stores as we have warmer weather, but these are shipping soon to Estes Park and will be posted to the On-Line store as well!




Wishlist Bralettes – these have quickly become a BEST SELLER in-store and on-line and we have already re-ordered to keep them in stock. These feminine bralettes are made of scalloped lace and can be worn under your clothes or can be strategically worn where the straps or lace can be seen as an accent to your top or dress, and are available in several colors.


Pajama Sets and Robes – These are SUPER SOFT and comfy. From the same brand that we have ordered graphic tees for years, they now offer pajamas and robes! Great gift idea for Valentine’s Day, Mother’s Day, Birthday or self-purchase.


I am absolutely LOVING the New Collections and colors from Joy Susan Handbags! We’ve got new shapes like the Layla double zip crossbody bag. This was a size that was missing from our collection. A little bit bigger than the New Kate or Mini Crossbody bags – this one can hold your wallet, keys, and glasses and a little bit more! And then our tried-and-true body shapes have gotten a color refresh! How about this Hobo in Bermuda Green or this Aria Ring bag in Aqua?? LOVING these new splashes of spring color.


For our littlest divas, you have to check out our new Mila & Rose Collection! These dresses and rompers are made of a polyester and spandex blend, giving it that perfect mix of stretch for “playtime” and also resists wrinkles or shrinkage. I love that their instructions for wear are “Wear-Twirl-Repeat”! We’ve also added their handbags to our collection – a must have for your little lady. I think they would make a perfect Valentine’s Day present from Dad – her first Valentine, right? Or a great Easter Basket present! Mila & Rose can be found at our Estes Park or Kamuela locations or click here for the newest collection. Here is a sneak peek.



CANDLES!!! I am so excited about this – can you tell? We have found a LOCAL candle artist for amazing hand poured soy wax candles both in Hawaii and Colorado! The Hawaii candles are shipping very soon so be on the lookout on our socials for details. We will offer a variety of 4oz tins and tea lights in amazing scents that remind us of why we love Hawaii so much! Plumeria, Kona Coffee, Rainwater in Manoa, Mimosa & Mandarin, Pikake, Coconut Lime Verbena, Hawaiian Tuberose & Gardenia, Ocean Rose & Vanilla, White Sage & Lavender!!



Our Colorado candle artist, The Clever Cow Candle Co, will be shipping in March and we will update you on fragrances and timelines very soon.


Another product we just received in our Colorado stores that is just going to pamper you like crazy is our new brand of soaps and lotions from the Greenwich Bay Trading Co. The scents are amazing and we can’t wait for you to try them out!





We are so excited to share these new products with you, whether it is on-line or in-person. Please check us out and keep up with us on social media! Our goal is to bring you amazing products and make sure your experience is memorable! Thank you again for all your support, it means the world to us!


So.... if you have made it this far to the bottom of my blog, I’ll share some personal details with you! This past December, I turned 50! It’s certainly a milestone age, and I am going to embrace my 50’s. I am making a pact with myself to be sure to take time out of my busy schedule to exercise and I will do my best to eat healthy since I’ve only got this one body! These things are not easy at any age, but I think even more important as our metabolism slows down. Join with me in promising to take care of yourselves this year!


My husband Steve, gifted me a special tour of the Big Island by helicopter as a 50th birthday present. It’s something I have always wanted to do, but it’s a splurge adventure, so we waited for a special day and this was it! See some of my favorite pics I took from my vantage point in the sky – It was a spectacular day and I know that this will be a spectacular year! Thank you for sharing your time with me!


Mary Jane










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